By Bryan W. Mattimore
Providing more than a few tips, recommendations and stories to aid enterprise humans faucet hidden artistic strengths, this publication permits readers to creatively remedy a variety of place of work concerns by means of explaining the way to: comprehend the inventive method; discover their very own inventive skills; use the artistic strategies of such geniuses as Walt Disney, Albert Einstein and Leonardo Da Vinci; observe artistic options to office matters; and facilitate inventive or "brainstorming" periods.
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Additional info for 99% Inspiration: Tips, Tales, and Techniques for Liberating Your Business Creativity
That sounds good. " "No, thinking in 'fun-struc' (functions and structures), as I call it, is a great exercise, but I'm not sure it's how you invent something truly revolutionary. " We were silent for what seemed like a long time. And then Mike Page 5 asked, "So how do you invent something truly new for your clients? " "Well, yes, I guess so," I said. "Well then, why can't you just analyze how you invent things and see if that gives you any ideas about the creative process in general? " "I'm already doing that," I said a little defensively.
And the "nutcracker toilet seat"? ) Do some experiences, memories, loves, or accomplishments from your childhood stand out as symbols or clues to your unique genius? It occurred to me that if, as an element of my creativity training It occurred to me that if, as an element of my creativity training Page 19 course, I could invent an exercise that would help people get in touch with some of these childhood experiences, it might be a powerful, potentially life-changing creative experience. I tried the direct approach and simply asked people to try to remember important experiences and loves from childhood.
Welcome to Movies of the Mind: The Image-Streaming Technique 92 19. Granola Sunny Side Up? Using Grids of Possibilities 95 20. Who Am I, Anyway? The Role-Playing Technique 99 21. Naming Pepsi: The Briefing Document 104 22. Jogging Your Imagination: The Wishing-Diamonds Technique 109 Section Five: Applying Creativity 115 23. The Great Fish Round-Up: New Product Development Techniques 117 24. $50 Million and Counting: How to Brainstorm Cost- Cutting Ideas 125 25. Word Picturing and Associations: How to Be a More Creative Business Presenter, Speaker, and Writer 130 26.
99% Inspiration: Tips, Tales, and Techniques for Liberating Your Business Creativity by Bryan W. Mattimore