By Jeff Conant
Half literary feedback, half media research, and half advertising and marketing guide, A Poetics of Resistance offers a refreshingly new tackle the Zapatistas. whereas a lot has been written at the historical past of the Zapatista insurgency and at the communiqu?s of Subcomandante Marcos, little or no has been stated approximately Zapatismo: the ideologies, organizing methodologies, and communications concepts of the circulation. The attraction of the Zapatistas, and their survival, has as a lot to do with their pursuits as with the compelling and wildly powerful language and aesthetics they’ve used to express their imaginative and prescient. Weaving jointly different parts of poetics and symbolism, Zapatismo has emerged as whatever solely new: a resolutely radical public family crusade for human liberation.The first “postmodern revolution” provided itself to the area via a fancy and evolving net of propaganda, utilizing a variety of media: the colourful communiqu?s of Marcos; the ski mask, uniforms, toy dolls, and different accoutrements of the rebel or sympathizer; and work of art, songs, and different renowned cultural types. applying persuasive exposure, myths, and emblems, the Zapatistas either communicated their message and constructed a transparent aesthetic which may comprise many messages without delay and self-replicate on a world scale. Jeff Conant deals a fascinating and leading edge software for organizers and educators to appreciate how the Zapatistas' method works, and to proceed constructing and refining their potent messages of participatory, bottom-up revolution.Jeff Conant is a author and activist within the San Francisco Bay zone and the writer of A group consultant to Environmental health and wellbeing.
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Additional resources for A Poetics of Resistance: The Revolutionary Public Relations of the Zapatista Insurgency
P li. id=10409128&ppg=51 We are denied the most elementary education so they can use llS as cannon fodder and plunder the wealth of our country, uncaring that we are dying of hunger and curable diseases. Nor do they care that we have nothing, absolutely nothing, no decent roof over our heads, no land, no work, no health care, no food, no education. hildren. But today, we say ENOUGH. We are the inheritors ofthe true builders of our nation. The dispossessed, we are millions and we call on our brothers and sisters to join this struggle as the only path that will allow us not to die of hunger due to the insatiable ambition of a seventy-year-old dictatorship led by a clique of trai tors that represent the most conservative groups ready to sell out our country.
Like any flowering of culture, and like the manifold expressions of life itself, once you begin to look for it, it's everywhere. On the wall of the pub where I sometimes write are the words, painted in calligraphy, of the Irish freedom fighter James Connolly, intoning, "No revolutionary movement is complete without its poetic expression"; he is echoed by Roque Dalton and Ernesto Cardcnal, Pablo Neruda and Cesar Vallejo, Daisy Zamora and Aime Cesaire, Paul Eluard and June Jordan and Allen Ginsberg and Amiri Baraka.
But what form does this past take, when it has been claimed by so many, when it has been myth ologize d and d emythologized , claimed and re claimed so many times that its content cannot possibly remain "authen tic" or "transparent"? Historian Victoria Bricker, while documenti ng the Mayan regions of Chiapas, Guatemala, and the Yucatan, acknowledges that, in a largely oral culture like the Mesoamerican indigenous culture, history is atemporal and blends with myth and legend i n a way that differ Conant, Jeff (Author).
A Poetics of Resistance: The Revolutionary Public Relations of the Zapatista Insurgency by Jeff Conant