Download e-book for iPad: Americanization and Its Limits: Reworking US Technology and by Jonathan Zeitlin, Gary Herrigel

By Jonathan Zeitlin, Gary Herrigel

ISBN-10: 0199269041

ISBN-13: 9780199269044

This ebook develops a brand new and conceptually targeted research of Americanization in eu and eastern after the second one international battle, in keeping with a wealthy set of sectoral and firm-based reports by means of a world workforce of amazing students. The authors spotlight the self sustaining and artistic position of neighborhood actors in selectively adapting US know-how and administration tips on how to swimsuit neighborhood stipulations and, strikingly, in developing new hybrid types that mixed indigenous and international practices in unexpected and sometimes remarkably aggressive methods.

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Extra info for Americanization and Its Limits: Reworking US Technology and Management in Post-War Europe and Japan

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Ch. 13; Michael Schwartz, ‘Markets, Networks, and the Rise of Chrysler in Old Detroit’, forthcoming in Enterprise and Society 1 (2000) ; id. and Andrew Fish, ‘Just In Time Inventories in Old Detroit’, Business History 40 (1998), 48–71. 30 For a historical overview of the development of R&D in American industry, see David Hounshell, ‘The Evolution of Industrial Research in the United States’, in Richard S. Rosenbloom and William J. S. Industrial Research at the End of an Era (Boston: Harvard Business School Press, 1996), 13–85 .

In many cases, therefore, as Tolliday observes, through much 40 The classic studies remain those of Mira Wilkins: see her The Maturing of Multinational Enterprise: American Business Abroad from 1914 to 1970 (Cambridge, MA: Harvard University Press, 1974) ; ead. and Frank E. Hill, American Business Abroad: Ford on Six Continents (Detroit: Wayne State University Press, 1964) . On the British case, which has received closest attention, see John H. , London: George Allen & Unwin, 1958 ; 2nd rev. , London: Routledge, 1998); Geoffrey Jones and Frances Bostock, ‘US Multinationals in British Manufacturing before 1962’, Business History Review 70, 2 (1996): 207–56 .

26 For most of the authors in this book, by contrast, US manufacturing techniques and management practices represented at best a more or less effective response to a historically specific set of environmental conditions, outside of which there could be no presumption they would prove equally successful. In a longer historical perspective, such as that adopted in this volume, many core features of the American model would widely come to be seen as liabilities rather than assets as the international environment became increasingly volatile from the 1970s onwards, while the individual chapters, as we shall see, offer striking examples of the pitfalls resulting from excessive emulation of post-war US practice—both technological and managerial—under rapidly changing competitive circumstances.

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Americanization and Its Limits: Reworking US Technology and Management in Post-War Europe and Japan by Jonathan Zeitlin, Gary Herrigel


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